Taxi drivers

Cheltenham Racecourse is set to use what3words technology to help taxi drivers and racing fans

Image credit: what3words

Cheltenham Racecourse is set up to use global addressing technology, what3words, to help its visitors, taxi drivers and the wider community find key on-site facilities quickly and easily to make the most of their daytime.

As part of the 2022 Cheltenham Festival, the racecourse is expected to welcome thousands of spectators for four days of world-class racing from Tuesday 15 March.

With 28 races, 14 of which are freshman races, the best horses, trainers and jockeys in the world compete.

what3words has divided the globe into 57 trillion 3m x 3m squares and given each a unique combination of 3 words: a what3words address. For example, the what3words address for the north entrance to Cheltenham Racecourse is ///agree.admiral.erase. It is increasingly seen as an easy way to find, share and navigate to specific locations anywhere in the world.

Using this technology, drivers can share their precise location or drop-off point with taxi drivers so they can find them quickly and efficiently. Cheltenham will be busier than ever, and what3words will help make journeys smoother and more efficient for taxi drivers and customers.

Cheltenham Racecourse has brought together a number of its most requested or most visited facilities, just click on the link or insert the three words into the free what3words app, available for iOS and androidand through the online map.

Here is a list of the main entrances and facilities that you can share with your community before the festival. You can also find them on the official site: